Inspiration to “WOW” your Shoppers
Crosset Company delivers more than just the best produce. We provide generations of produce experience in the form of insight, tools, training, and resources you need to delight your shoppers and drive profitable growth.
Think of us as your merchandising, marketing, and education partner. In addition to on-the-ground, in-the-store merchandising support, we help our growers and customers get ahead and stay ahead by providing the following resources.
Published weekly, this must-have newsletter provides up-to-the-minute information on supply conditions, trends, new and seasonal item introductions, timely merchandising tips, promotional opportunities, and more.
Crosset Company Blog
Get our take on the latest consumer, customer, and industry trends and insights. You’ll also learn about industry happenings and events. We hope you find the Crosset Company blog informative, inspirational, and thought-provoking.
Crosset Company knows how difficult it is to keep up with best practices in produce handling, merchandising, promotion, and new product launches, let alone category and product specific knowledge. High labor turnover compounds the challenge.
To help you and your team stay current, we offer a broad range of training and educational programs, taught by experienced Crosset Company produce and floral professionals. Our Best Practices sessions include:
- Maintaining organic produce integrity through the supply chain
- Merchandising Hispanic and other ethnic produce specialties
- Maximizing seasonal and holiday opportunities
- Produce department basics
- Floral department basics
- Professional development
Contact us to customize a program for your produce and/or floral teams.
Annual Produce & Floral Conference
Every summer, Crosset Company brings growers and retailers together for a day of education, inspiration, networking, and fun. This must-attend event includes keynote speakers from inside and outside the industry, grower displays featuring the latest and greatest in organic and conventional fresh produce, beautiful floral items, and delicious, produce-centric snacks and meals.
Merchandising Tools & More
Download and use these tools to educate shoppers and store personnel, plan promotions, improve your merchandising and drive sales.
Growers: are you launching a new product? Have point-of-sale material you want retailers or foodservice operators to use in their stores? Have information on your category, brand, or product you want to share? Contact us and we’ll make it available here.